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Science or Luck – The Great Online Dating Debate

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scienceheartBy now you?ve probably heard the good news. Online Dating has officially lost its stigma and now ranks second in the U.S. for matchmaking.? Whether you?ve met your dream date or spouse by answering 250 questions on eHarmony or answered some intimate questions on OkCupid, one thing?s for sure, online dating is no longer for the socially challenged. It?s here to stay and is now residing primarily on your mobile phone or iPad.

A group of 5 researchers collected data on the subject to be published in the February issue of the Journal for the Association of Psychological Science. These experts claim that these dating algorithms are nonsense. The report claims that online dating encourages a ?shopping mentality? and that singles are getting too picky with too many choices. Do you agree? Is it just the luck of the draw, or is there some magic to the proprietary methods Internet dating sites use to keep you engaged and active on their site?

Dating algorithms and scientific matching were a subject of heated panel at the recent Internet Dating Conference in Miami, where Dr. Eli J. Finkel, the study?s lead author and an associate professor of social psychology at Northwestern University, said there was no science behind the algorithms. OkCupid?s CEO and co-founder Sam Yagan and Dr. Pepper Schwartz, professor of sociology at the University of Washington in Seattle, who created the Personality Profiler for online dating site Perfect Match, vehemently disagreed. The sites stood by their list of questions to help singles meet better matches, whether through math or science.

At the end of the digital day, online dating has become social dating, and it?s not going away anytime soon.

How do you feel about personality profiles on Chemistry, Perfect Match, and eHarmony.com? Do you believe you?ll get better matches? Are you finding it hard to commit with too many choices in your inbox?

Your comments are welcome and appreciated.

Julie Spira is an online dating expert and bestselling author of The Perils of Cyber-Dating.? Visit her at CyberDatingExpert.com for dating advice and follow Julie on Twitter @JulieSpira and at Facebook.com/CyberDatingExpert

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One Response to “Science or Luck – The Great Online Dating Debate”

  1. Darron Lawn on February 6th, 2012 9:11 am

    I like to think It’s a bit of both. Science plays It’s part when it comes to the chemistry and luck plays It’s part the other 99%!!!

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